Using the psychology of colour to build brand image

Although we may sound like a broken record, it is so important to reiterate that when you’re designing a brand, it has to reflect who you are. It is impossible to build a brand image that does not reflect the type of personality that you have as this is what your businesses foundations are built […]

There’s nothing more expensive to your business than cheap design

Logos are everywhere. I look around me now whilst sitting at my desk – my computer, my phone, my t-shirt, my jeans, my trainers, my head of design Paul’s shiny new bag, they all have logos and they are all full of meaning – some even have hidden messages. I love logos. I love seeing […]